Carry a Message to Garcia

“By the Eternal! There is a man whose form should be cast in deathless bronze and the statue placed in every college in the land. It is not book-learning young men need, nor instruction about this or that, but a stiffening of the vertebrae which will cause them to be loyal to a trust, to act promptly, concentrate their energies; do the thing — "Carry a message to Garcia.”

http://www.roycrofter.com/garcia.htm

It's my work ethic. I believe it, I practice it. I learned it from my Dad when it didn't have a name. I'm pretty confident that my Dad never heard of the phrase "Carry a message to Garcia". Dad lead by example, and this says how my Dad lives his life.