Tuesday, December 30, 2008

Every meeting has a goal

If you don't know what you are going to get out of a meeting, if you can't measure the benefit of the meeting, in a positive way, then you shouldn't have the meeting. This does not mean you won't or don't need a weekly staff meeting, it means that there is intent to your meeting, and a desired outcome. Meetings to hand out awards are good, meetings to hand out punishment, might happen once in a while - There is a reason for public hangings!

I have worked for individuals who measure the effectiveness of a meeting by how many people attended, how long the meeting lasted, or how many actions were assigned. What individual thinks that assigning work (actions) is a positive result?

A meeting shouldn't be such a waste so many peoples' time. In one of my jobs the average cost to the customer for the talented support was about $2 per MINUTE. If you have a two hour gathering (I'll avoid using the word meeting, because of how I define a meeting) of 40 people, well lets do the math $2 x 120 min = $240 x 40 people = $9,600. Using a most simplistic approach, the results of that meeting should be worth $9,600. If all you do at this meeting, is assign actions items to the attendees, then you have a multitude of problems. 1) For $2 a minute those folks should know what they are doing and you shouldn't need to tell them; 2) You have wasted two hours of their time, two hours that they could have been doing their jobs; 3) You have wasted two hours of your time, time you could have spent hiring competent people.

If you want to be effective, you need to decide for each an every meeting (inlcuding a single meeting between two people) what is your desired outcome. You should have a measurable outcome. Early on in your development as a leader you should write down your goals before the meeting and review them after the meeting, until it becomes second nature. Do you have a weekly staff meeting? Is it effective? Does something get accomplished as a result of each meeting? Is your meeting short enough? Short Enough? Don't I mean long enough? No, I mean short. I learned that no single topic during the staff meeting should last longer that 3 minutes. If it takes longer than 3 minutes, then there needs to be a separate meeting to address the issue. At the 3 or maybe 5 minute point, everyone in your staff meeting has been exposed to the issue, and all the discussion is now moving in multiple directions and those members of the staff who just have to say something will add, but won't add value. Those that don't care are tuning out. You are losing control of your meeting and your agenda/goals. Table the issue and have someone organize the right people, place and time. As a matter of practice I try to keep all my meetings to 40 min or less. I schedule an hour, I start on time and I work to finish early. So what do I want from my staff meeting? I don't want a single topic to dominate the meeting. I want everyone to have a chance to say what has been important to them in the previous week, what's important to them this week, what is important next week, what is there Number 1 priority, where do they need help, and I probably have some specific topic that might need addressing. With this simple approach you will get a very clear picture on whether or not your staff is headed in the correct direction, if your team goals are being realized, and when. If the most important item on you goals, isn't mentioned, then you have not effectively communicated with your team.

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